It's, "Who knows you?"
Perry, S. (2026). From views to value: Power dynamics and capital conversion in YouTube language learning communities. The language Learning Journal. Advance online publication. https://doi.org/10.1080/09571736.2026.2673882 One of the things I found most interesting about this article was its challenge to the idea that expertise alone creates influence. Before reading it, I probably would have assumed that the most knowledgeable language teachers on YouTube naturally rise to the top because of their expertise. According to the author, however, that's only part of the story. The article argues that it's the audience who plays a significant role in determining who becomes influential and what information is valued. Every view, like, comment, and share helps shape a creator's credibility and visibility. In other words, the audience's produsage helps decide which voices gain authority within the community. In my prior life, I worke...